Same Same But different #2

kirsty whyte - blog - china- same same but different (24)

kirsty whyte - blog - china- same same but different (2)

kirsty whyte - blog - china- same same but different (16)

Back though popular demand Same Same but different 2…this time it’s serious!

One of my first blog posts when I arrived in China was Same Same But Different, some branded products that caught my eye but weren’t quite the same as their original western counterparts.

The Chinese approach of ‘why do something new when you know this sells’ can be seen all over and not just in branding. You only need to walk past rows of street vendors or the copy market where they all sell the same stuff ‘ if it works for him why not for me’ rather than ‘I should stand out and sell something different’.

Allot of these brands are so established now they can be seen in shopping centres alongside the original brands!

Here are some more recent blatant copies and hilarious spelling errors:

kirsty whyte - blog - china- same same but different (30)

Its a happy cow, not quite a Laughing Cow.

kirsty whyte - blog - china- same same but different (14)

kirsty whyte - blog - china- same same but different (1)

More UGG these could have a blog to themselves there are so many copies!

kirsty whyte - blog - china- same same but different (24)

kirsty whyte - blog - china- same same but different 34

I’m not even sure how to pronounce Sbaroque Coffee, but they also have free wi-fi like Starbucks.

kirsty whyte - blog - china- same same but different (13)

kirsty whyte - blog - china- same same but different (33)

Even the Pizzas are exactly the same a Pizza Express.

kirsty whyte - blog - china- same same but different (19)

kirsty whyte - blog - china- same same but different 35

kirsty whyte - blog - china- same same but different (18)

kirsty whyte - blog - china- same same but different (2)

Oh not 3M tape 3N; a simple mistake!

kirsty whyte - blog - china- same same but different (25)

kirsty whyte - blog - china- same same but different (6)

Even the brand new BHS Branding hasn’t escaped.

kirsty whyte - blog - china- same same but different (21)

kirsty whyte - blog - china- same same but different (7)

kirsty whyte - blog - china- same same but different (22)

kirsty whyte - blog - china- same same but different (1)

A not exact copy, but clever.

kirsty whyte - blog - china- same same but different (27)

kirsty whyte - blog - china- same same but different (4)

kirsty whyte - blog - china- same same but different (23)

kirsty whyte - blog - china- same same but different (3)kirsty whyte - blog - china- same same but different (31)

This one is great, on one stand I found more than 3 different spelling for Levi’s, Hovis and Bovis were my favourites.

kirsty whyte - blog - china- same same but different (29)

kirsty whyte - blog - china- same same but different (8)

These were ‘man bags’ in leather and were charging the same prices an Dunhill.

kirsty whyte - blog - china- same same but different (26)

kirsty whyte - blog - china- same same but different (11)

Not sure if Rowan Atkinson is getting any royalties from this.

kirsty whyte - blog - china- same same but different (32)

and no they do not taste the same.

kirsty whyte - blog - china- same same but different (28)

kirsty whyte - blog - china- same same but different (5)

This is the pièce de résistance: Abmorbectie & Fithc. Brilliant!

kirsty whyte - blog - china- same same but different (9)

1 Comment

Leave a reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>